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Writer's pictureRhonda Douglas Charles

Professional, But Not Plastic: Crafting a LinkedIn Profile That’s Real and Relatable

Updated: 5 days ago

Let Your LinkedIn Profile Speak the Real You

If you’ve ever found yourself stuck on your LinkedIn profile wondering how to “sound professional,” you’re not alone. But here’s the thing: trying too hard to be polished can make your profile feel robotic—and no one wants to work with a robot.


Your LinkedIn Profile Should Sound Like You, Not a Robot

The best LinkedIn profiles don’t just list what you do. They reflect who you are, how you contribute, and why your skills matter. They strike a balance: professional enough to command respect but real enough to resonate.

Let’s explore how to craft a profile that captures your unique story without veering into "Santa Claus, Global Logistics Expert" territory.


Reality vs. LinkedIn—and the Third Option

Take these examples:

Santa Claus

  • Reality: “Brings toys to children on Christmas.”

  • Overdone: “Global Chief of Holiday Logistics | Gift Supply Chain Innovator | Naughty/Nice Behavioral Data Analyst | Emergency Toy Distribution Specialist.”

  • Authentic: “Joy Facilitator | Holiday Cheer Visionary Making the impossible possible with a global delivery system powered by kindness and tradition. Focused on spreading joy, fostering connection, and ensuring every child feels the magic of the season.”


Easter Bunny

  • Reality: “Delivers eggs once a year.”

  • Overdone: “Chief Seasonal Operations Officer | Supply Chain Optimization Specialist | Egg Distribution & Surprise Logistics Expert | Holiday Happiness Strategist.”

  • Authentic: “Happiness Ambassador | Seasonal Joy Distributor Delivering moments of surprise and delight through the seamless coordination of egg-themed celebrations. Focused on spreading happiness and creating cherished memories one hop at a time.”


Tooth Fairy

  • Reality: “Collects children’s teeth and leaves coins.”

  • Overdone: “Chief Financial Exchange Specialist | Childhood Milestone Engineer | Nocturnal Asset Retrieval Strategist | Dental Transformation Architect.”

  • Authentic: “Childhood Milestone Advocate | Memory Maker Turning small milestones into magical moments with precision and care. Dedicated to celebrating childhood wonder and creating lasting joy, one tiny treasure at a time.”


Hercules

  • Reality: “A demigod known for completing heroic tasks.”

  • Overdone: “Mythological Operations Specialist | Crisis Resolution Engineer | Heroic Feats Coordinator | Tactical Strength Strategist.”

  • Authentic: “Problem Solver | Courage Champion Known for taking on the toughest challenges with unwavering determination. From slaying mythical beasts to solving impossible problems, I specialize in turning chaos into triumph with a touch of divine strength.”


Black Panther

  • Reality: “King of Wakanda and superhero.”

  • Overdone: “Head of State | Vibranium Resource Strategist | Advanced Technology Innovator | Cultural Heritage & Security Consultant.”

  • Authentic: “Leader | Innovator | Protector As a steward of my nation’s future, I strive to balance tradition with innovation. Committed to empowering my community and protecting the resources that make us unique, I lead with vision, strength, and heart.”


Now, let’s apply these principles to your profile.


Speak to Your Target Audience

Who are you trying to connect with on LinkedIn? Potential employers? Business partners? Clients? The language you use should resonate with them. Think about what they value most and how your experience aligns with those needs.

Example:

  • If you’re a data analyst: “Helping businesses make smarter decisions with data” sounds more authentic than “Strategic Data Operations Professional.”


Write a Summary That’s You, Not Buzzwords

The “About” section of your LinkedIn profile is your chance to tell your story—your way. Forget the jargon and focus on clarity. What do you do? Why do you do it? And what impact do you make?

Tip: Write in the first person to sound conversational. Example:

  • "I’m passionate about using design to solve real-world problems. Whether I’m creating a user-friendly app or brainstorming with a team, my goal is always the same: to make life a little easier for the people who use what I build."


Show Impact, Not Just Job Titles

Your job descriptions shouldn’t read like a list of duties. Instead, highlight your accomplishments and how they made a difference.

Example:

  • Instead of: “Managed a team of customer service reps.”

  • Try: “Led a team of 10 customer service professionals, improving response times by 25% and increasing customer satisfaction scores by 15%.”


Use Keywords That Fit Naturally

Keywords matter for LinkedIn’s search algorithm, but that doesn’t mean stuffing your profile with industry jargon. Use terms that describe your skills and role, but keep them natural and conversational.

Example:

  • Robotic: “Experienced in operational synergy and cross-functional leadership.”

  • Authentic: “I specialize in building efficient, collaborative teams to tackle big projects.”


Show a Little Personality

Professional doesn’t mean boring. Share something about yourself outside of work to make your profile more memorable. A line about your love for running marathons or your volunteer work can make you stand out.

Example:

  • “When I’m not developing marketing strategies, you’ll find me hiking the trails or experimenting with new recipes in the kitchen.”


Be Honest About What You Can Do

It’s tempting to exaggerate on LinkedIn, but honesty goes a long way. Focus on the skills and accomplishments you can back up, and don’t try to be someone you’re not. Your future boss will appreciate your authenticity more than a fake title.


Consistency Is Key

Your profile should align with how you present yourself in interviews and on other platforms. If your LinkedIn is overly polished but you’re more laid-back in person, that disconnect could raise red flags for employers.


Final Thoughts: Be Real, Not Robotic. Your LinkedIn profile should be a reflection of you. A good one strikes a balance between professional and authentic, showcasing what you can do while making you relatable to employers and connections. Think about it: employers want to work with people, not profiles. So, let your LinkedIn profile show the unique, capable, and relatable person behind it all.


At AdnohrDocs, your LinkedIn profile should reflect more than just your credentials and experience—they’re important but not the whole story. Those are commodities anyone can claim, but your authenticity is what makes you stand out.


Crafting an authentic profile means doing the introspective work—the kind that isn’t glamorous but pays off in clarity. Yes, it’s tedious, but it’s also freeing. It’s about embracing who you are, dropping the wall of “perfect professionalism,” and letting your real self shine through.


As Stray Kids’ song “Youtiful” reminds us, you’re not defined by a polished exterior. What matters is the real, vulnerable, and irreplaceable you. Vulnerability, as Brené Brown puts it, is courage—it’s what connects us and makes us human.

Let us help you bring that courage to life in your LinkedIn profile. Together, we’ll build something that’s not just professional but powerfully you. Reach out to AdnohrDocs today—because the world deserves to see your light.

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